Instructions for the Founding Sales Executive Candidate:
Please read the following scenario and respond to the questions that follow. You are applying for the position of Founding Sales Executive at our healthcare technology company. As part of the application process, we would like you to demonstrate your ability to quickly formulate a concise business case for an automation project targeting a healthcare provider's Revenue Cycle Management (RCM) department.
Scenario:
You have been assigned to prepare a brief business case to pitch an automation project to a healthcare provider's RCM department. The goal of this project is to streamline and optimize the revenue cycle processes, reduce manual errors, and improve overall efficiency. Your primary focus is on gaining approval and buy-in from the healthcare provider's executive team.
Questions:
- Project Overview (5 points):
Provide a very brief overview of the proposed automation project. Include the primary objectives and key benefits.
- Value Proposition (7 points):
Define the unique value proposition of our automation solution for the healthcare provider. How will it improve their revenue cycle management compared to existing solutions or processes?
- Cost-Benefit Summary (8 points):
Provide a high-level summary of the potential financial benefits and ROI the healthcare provider can expect. Mention any significant cost considerations.
- Sales Pitch (10 points):
Develop a concise elevator pitch that you would use to present this business case to the healthcare provider's executive team. Highlight the most compelling points.
Submission Instructions:
- Please prepare your responses in a well-structured document (e.g., PDF, Google Slides or PowerPoint).
- Try not to spend more than six hours on this assignment.
- The points represent the weighting of each section for how the candidate will be scored.
- Send this deliverable via email on the original thread it was sent.